ECONOMICS

Detailed explanation-1: -Correct option is (A) Cost leadership strategy Reengineering is all about relooking at business processes and redesign them to improve various of performance like cost, quality, delivery time etc.

Detailed explanation-2: -A cost leadership strategy aims to exploit scale of production, well-defined scope and other economies (e.g., a good purchasing approach), producing highly standardized products, using advanced technology. In recent years, more and more companies have chosen a strategic mix to achieve market leadership.

Detailed explanation-3: -Definition: Cost leadership is a term used when a company projects itself as the cheapest manufacturer or provider of a particular product or commodity in a competition. It is difficult to deploy the strategy because the management must constantly work on reducing cost at every level to remain competitive.

Detailed explanation-4: -A firm following a cost leadership strategy offers products or services with acceptable quality and features to a broad set of customers at a low price (Table 6.2). Super Shoes, for example, sells name-brand shoes at inexpensive prices. Little Debbie snack cakes offer another example.

Detailed explanation-5: -A focused cost leadership strategy requires competing based on price to target a narrow market (Table 6.6). A firm that follows this strategy does not necessarily charge the lowest prices in the industry. Instead, it charges low prices relative to other firms that compete within the target market.