COST ACCOUNTING
INFORMATION FOR DECISION MAKING
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Question
[CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
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A year ago James could purchase 4 limes for one dollar. Today he can purchase 2 limes for the same dollar. This indicates
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deflation
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inflation
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interest rates
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the effects of a trade war with China
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Explanation:
Detailed explanation-1: -1. Problem recognition. The first step of the consumer decision-making process is recognizing the need for a service or product.
Detailed explanation-2: -Post-Purchase Evaluation. This is the last stage and is most often ignored by marketers. After buying the product, customers compare products with their expectations.
Detailed explanation-3: -Information Search. After recognizing a need, the prospective consumer may seek information to help identify and evaluate alternative products, services, experiences, and outlets that will meet that need.
There is 1 question to complete.