ECONOMICS

COST ACCOUNTING

INFORMATION FOR DECISION MAKING

Question [CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
Consumers make three types of purchases: ____, Repeat Purchases and Long Term Commitment Purchases.
A
Spontaneous Purchases
B
Promotion Purchases
C
Trial Purchases
D
Member Purchases
Explanation: 

Detailed explanation-1: -There are three major categories of consumer decisions-nominal, limited, and extended-all with different levels of purchase involvement, ranging from high involvement to low involvement.

Detailed explanation-2: -It is the journey or buying process that consumers go through to become aware of, evaluate, and purchase a new product or service, and it consists of three stages that make up the inbound marketing framework: awareness, consideration, and decision.

Detailed explanation-3: -13) The three types of consumer buying situations are habitual buying decisions, complex buying decisions, and modified buying decisions.

There is 1 question to complete.