ECONOMICS

COST ACCOUNTING

INFORMATION FOR DECISION MAKING

Question [CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
Thought process of a purchasing decision
A
Cognitive dissonance
B
Consumer Decision Making
C
Target Market
Explanation: 

Detailed explanation-1: -The consumer decision-making process involves five basic steps. This is the process by which consumers evaluate making a purchasing decision. The 5 steps are problem recognition, information search, alternatives evaluation, purchase decision and post-purchase evaluation.

Detailed explanation-2: -Purchase decision is the thought process that leads a consumer from identifying a need, generating options, and choosing a specific product and brand.

Detailed explanation-3: -The consumer decision-making process consists of seven steps, which are a stimulus, need recognition, information search, evaluations of alternatives, purchasing decisions, and evaluation of purchase decisions.

There is 1 question to complete.