COST ACCOUNTING
INFORMATION FOR DECISION MAKING
Question
[CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
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Which of the following is NOT a tactic of reducing cognitive dissonance?
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Follow-up calls
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Extended warranty
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Free shipping
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Explanation:
Detailed explanation-1: -It is possible to resolve cognitive dissonance by either changing one’s behavior or changing one’s beliefs so they are consistent with each other.
Detailed explanation-2: -Cognitive dissonance occurs when a person believes in two contradictory things at the same time. Within investing and in other areas, failing to resolve it can lead to irrational decision-making.
Detailed explanation-3: -Post-Purchase Evaluation. This is the last stage and is most often ignored by marketers. After buying the product, customers compare products with their expectations.
Detailed explanation-4: -Stage 5. Typically, dissonance occurs when a buyer is questioning their decision.
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