BANKING GENERAL KNOWLEDGE
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Question
[CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
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Which one is true in respect of bank marketing?
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Bank marketing deal with providing services to satisfy customer’s financial needs and wants.
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Bank marketing has to discover/ascertain/anticipate the financial needs of the corporates.
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Bank marketing may be required to satisfy the corporates and institutions, other related needs and wants.
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Bank marketing means competitive element, efficiency and effectiveness in the process.
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Explanation:
Detailed explanation-1: -The marketing of bank services is the activity of presenting, advertising and selling of bank’s products in the best possible way in order to satisfy consumers’ requirement profitable. Marketing of banks services is one of the services rendered by financial industry (bank).
Detailed explanation-2: -The most common services that retail banks offer are checking and savings accounts, mortgages, personal loans, credit cards, and certificates of deposit (CDs).
Detailed explanation-3: -Objectives: profit; growth; market share; spreading risk; diversification of services.
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