COMPUTER NETWORKS AND COMMUNICATIONS
NETWORK SECURITY AND CYBERSECURITY
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Question
[CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
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Click fraud is the act of illegally clicking on pay-per-click (PPC) ads to increase site revenue or to exhaust advertisers’ budgets.
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type of malicious software, or malware, designed to deny access to a computer
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a type of malware that are designed so that they can remain hidden on your computer.
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malicious software that tricks computer users into visiting malware-infested websites
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Detailed explanation-1: -Fraud occurs when a person, automated script, computer program or an auto clicker imitates a legitimate user of a web browser, clicking on such an ad without having an actual interest in the target of the ad’s link in order to increase revenue.
Detailed explanation-2: -One common application of click fraud is attempting to steal another advertisers PPC budget and ultimately reduce competition. For example, a click fraud bot may repeatedly click on another advertisers ad and spend their entire daily budget, leaving other advertisers with less competition.
Detailed explanation-3: -What is Click Fraud? Click fraud is a black-hat technique of falsely inflating the number of clicks on a pay-per-click ad. Click fraud is usually driven by one of two incentives: Advertisers are trying to sabotage their competitors by driving up their costs and meeting their budget caps early on in the day.
Detailed explanation-4: -Click fraud is the illegal practice of spoofing pay-per-click (PPC) advertisements to increase site revenue or to deplete a company’s advertising budget.