CURRENT AFFAIRS

Detailed explanation-1: -With an increase of 35% since last year’s report, Apple retains its top spot on the ranking as the world’s most valuable brand, with a total brand value of $335.1 billion. This is the highest brand value ever recorded in the history of the Global 500 report, which has been published each year since 2007.

Detailed explanation-2: -Brand India has shown its strength in Brand Finance’s Global Soft Power Index 2022 study retaining its 7th rank.

Detailed explanation-3: -In 2022, Apple was the most valuable brand in the world with an estimated brand value of about 355.1 billion U.S. dollars. Amazon, which was the second leading brand in the world, had a brand value of about 254.2 billion U.S. dollars that year.