CURRENT AFFAIRS

2021

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Question [CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]

Which company has launched the voice of the 78-year-old Bollywood star Amitabh Bachchan as a part of its efforts to amuse existing users and attract new consumers?

A	Myntra
B	Apple
C	Amazon
D	Nykaa

Explanation:

Detailed explanation-1: -You can now speak with Amitabh Bachchan on Alexa. Amazon on Thursday launched the voice of the 78-year-old Bollywood star as a part of its efforts to amuse existing users and attract new consumers to use its voice assistant over Google Assistant and Apple’s Siri.

Detailed explanation-2: -Amazon has launched India’s first celebrity voice feature on Alexa featuring the legendary icon of Indian cinema - Mr. Amitabh Bachchan.

Detailed explanation-3: -Amazon said that the Alexa team will work closely with Bachchan to capture his voice. The company also promised to deliver a unique voice experience to customers.

Detailed explanation-4: -Amitabh Bachchan becomes first Indian voice of Amazon’s Alexa.

Detailed explanation-5: -The badshah of brand endorsements, Amitabh Bachchan has been the face of brands as varied as Cadbury’s Dairy Milk, Navratna Oil, Dr. Fixit, Gujarat Tourism, Mankind, Pepsi, Rin, Ghari Detergent, upGrad, Flipkart, Tata Sky, Cycle Agarbatti, FirstCry, Tanishq and Kalyan Jewellers.

There is 1 question to complete.