CURRENT AFFAIRS

Detailed explanation-1: -What is Tata Neu? Tata Neu is an app designed to offer customers an extensive yet highly personalised shopping experience. The culmination of over two years of research, development, and testing, it can truly be called a ‘super app’ and aims to bring about a great shopping experience for its customers.

Detailed explanation-2: -Tata Neu is an exciting platform that gathers all our brands into one powerful app,” Chandrasekaran wrote. Tata Neu facilitates the users to shop across varied categories ranging from groceries to hotels, goods, and more, combining every brand of the Tata group under one umbrella.

Detailed explanation-3: -Go-Jek is another Super App that is quite popular in Southeast Asia. The application has expanded its user base outside the Indonesian market and is seen as a big competitor for Super apps like Tata Neu.

Detailed explanation-4: -Developed by Tata Digital, Tata Neu brings users a unified platform offering an omnichannel experience with loyalty at the centre of it, according to the group.