CURRENT AFFAIRS

2023

Question [CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
According to Kantar’s Brands India 2021 report, which brand has emerged as the most objective brand in India in the “technology segment”?
A
Tata Tea
B
Swiggy
C
Samsung
D
Amazon
Explanation: 

Detailed explanation-1: -Detailed Solution. The correct answer is Amazon, Tata Tea and Asian Paints. According to Kantar’s BrandZ India 2021 report, Amazon, Tata Tea and Asian Paints emerged as the most purposeful brands in India across technology, FMCG, and non-FMCG categories respectively.

Detailed explanation-2: -With a total brand value of $393bn, India’s Top 75 brands have seen world-leading brand value growth of 35% CAGR since 2020. Tata Consultancy Services is 2022’s most valuable Indian brand, rising two places up the ranking to claim the crown, with a brand value of $46bn.

Detailed explanation-3: -Consumers rate Amazon, Asian Paints and Tata Tea as the most purposeful brands in India, across Technology, Non-FMCG and FMCG categories respectively.

There is 1 question to complete.