ECONOMICS (CBSE/UGC NET)

ECONOMICS

CONSUMERS

Question [CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
____ is one of the most basic influences on an individual’s needs, wants, and behaviour
A
Brand
B
Culture
C
Product
D
Price
Explanation: 

Detailed explanation-1: -The correct answer is Culture. Culture mostly influences the needs and behavior of an individual.

Detailed explanation-2: -In general, there are four factors that influence consumer behaviour. These factors impact whether or not your target customer buys your product. They are cultural, social, personal and psychological.

Detailed explanation-3: -In the context of consumer behavior, culture is defined as the sum total of learned beliefs, values, and customs that serve to regulate the consumer behavior of members of a particular society. Beliefs and values are guides for consumer behavior; customs are unusual and accepted ways of behaving.

Detailed explanation-4: -These factors are namely Psychological, Social, Cultural, Personal, and Economic factors.

There is 1 question to complete.