ECONOMICS
DECISION MAKING
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Question
[CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
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groceries
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a pair of shoes
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a new home
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the latest game
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Detailed explanation-1: -What is the consumer decision making process. The consumer decision-making process involves five basic steps. This is the process by which consumers evaluate making a purchasing decision. The 5 steps are problem recognition, information search, alternatives evaluation, purchase decision and post-purchase evaluation.
Detailed explanation-2: -Purchase decision is the thought process that leads a consumer from identifying a need, generating options, and choosing a specific product and brand.
Detailed explanation-3: -Habitual Buying Behavior is depicted when a consumer has low involvement in a purchase decision. In this case, the consumer is perceiving only a few significant differences between brands. When consumers are buying products that they use for their daily routine, they do not put a lot of thought.
Detailed explanation-4: -Complex buying behavior. Dissonance-reducing buying behavior. Habitual buying behavior. Variety-seeking customer. 21-Sept-2022