ECONOMICS (CBSE/UGC NET)

ECONOMICS

ENTREPRENEURS

Question [CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
The entrepreneur needs a promotional plan and the first step in developing a promotion plan is to:
A
decide how much to spend
B
set specific measurable goals
C
choose the retail price
D
establish the brand image
Explanation: 

Detailed explanation-1: -The first step in developing a marketing strategy is to define the need. If a need has been defined by other purveyors, your task is to develop a strategy to convince the client that your product is better than your competitor’s.

Detailed explanation-2: -Promotion Stage: Promotion is the first step in the formation of a company. In this phase, the idea of starting a business is converted into reality with the help of promoters of the business idea. In this stage the ideas are executed.

Detailed explanation-3: -A promotion plan outlines the promotional strategies that may be used to achieve the marketing objectives. A promotional plan is only one component of a marketing plan, covering all types of communication between the seller and potential clients.

Detailed explanation-4: -Study different marketing communication strategies. Set objectives. Determine your promotional materials. Develop your promotional message. Set a budget. Determine how you’ll measure results or success. Tweak and repeat.

There is 1 question to complete.