ECONOMICS
ENTREPRENEURS
Question
[CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
|
|
can
|
|
benefits
|
|
rich
|
|
None of the above
|
Detailed explanation-1: -Indeed, when a customer purchases a product or service to meet their needs, they’re really buying the benefits that are provided rather than the actual product. When a customer has a headache, they are in-market to purchase pain relief, not Tylenol.
Detailed explanation-2: -Both features and benefits are valuable information to give prospects during their buyer’s journey. But ultimately, most customers are swayed to make a purchase based on the benefits.
Detailed explanation-3: -Basic needs. We buy things to fulfill what Maslow describes as the bottom of his hierarchy; things like food and shelter. Convenience. Replacement. Scarcity. Prestige or aspirational purchase. Emotional vacuum. Lower prices. Great value. More items •21-Oct-2011
Detailed explanation-4: -They have a need. They have a want. They have a dominant buying motive.