KIDS TRIVIA

Detailed explanation-1: -Before William Wrigley Jr. was a gum man, he sold soap. He enticed his customers to buy his soap by offering them free gum with their purchases. When he realized his customers were more interested in his chewing gum than his soap, he worked with a Chicago manufacturer to make gums he called “Lotta” and “Vassar".

Detailed explanation-2: -Wrigley relied on advertising to boost sales of Wrigley’s Spearmint chewing gum, which he introduced in 1893. By 1908, sales of Wrigley’s Spearmint were more than $1, 000, 000 a year. In 1911 Wrigley took over Zeno Manufacturing, the company that made his chewing gum, and established the Wm. Wrigley Jr.

Detailed explanation-3: -Wrigley’s launched the brand in 1893, and markets the gum as its classic brand, although the company’s brand Juicy Fruit has been on the market slightly longer. As the name implies, the gum is flavored with the spearmint plant. Gum was originally marketed by being given away free with the purchase of baking soda.