KIDS QUIZ
SPORTS TEAMS AND PLAYERS
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Question
[CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
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Which psychological principle helps make sponsorships successful?
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Guilt principle
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Greed principle
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Association principle
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Accustomed principle
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Explanation:
Detailed explanation-1: -Balance Theory suggests that association will inevitably bring sponsor into the ‘triangle of friendship’ and it will serve in many cases to drive levels of reappraisal. This psychological principle of sponsorship is also useful to bear in mind in framing communications.
Detailed explanation-2: -Demographics refers to statistical data (age, gender, income, etc.) collected for a particular population.
Detailed explanation-3: -Bidding war. When two or more companies try to outbid the other for something, such as a sponsorship opportunity.
Detailed explanation-4: -What do we call exchanging players with another team? Trade.
There is 1 question to complete.