THE PSYCHOLOGY OF EMOTIONS
EMOTION AND LOGIC
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Question
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Statistics (logical appeal)
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Using quantitative data from trusted sources to sway audience.
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Using a well-known person to validate your position.
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A standard for future situations
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A type of reasoning that constructs general propositions that are supported with evidence or cases (example is a syllogism).
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Explanation:
Detailed explanation-1: -In a logical appeal, the writer will often lean on objective data to support a claim. This objective data is known as evidence. For example, an advertiser might make a claim that a particular food item is very healthy.
Detailed explanation-2: -Aristotle postulated three argumentative appeals: logical, ethical, and emotional. Strong arguments have a balance of all of three, though logical (logos) is essential for a strong, valid argument.
Detailed explanation-3: -An appeal based on logic is called “logos, ‘’ and it persuades the reader using reasoning. Often, we can provide information in data form to persuade the reader through logic.
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