ECONOMICS

Detailed explanation-1: -Controlled communication allows you to create precise messages that help reach your company’s objectives. You know exactly what your audience is going to see because you create and control the message. Uncontrolled communication comes from the news media and publicity.

Detailed explanation-2: -What Is Controlled Media? Controlled media is all content created directly by your company or brand, and the methods you use to share it with the public and your audience. It includes your messaging, designs, and content placement.

Detailed explanation-3: -Uncontrolled media refers to media that is not under the control of an organization. This can take different forms, such as TV or radio. Organizations have no control over the content released or the timing of distribution of uncontrolled media.

Detailed explanation-4: -Controlled media-your newsletters, annual report, website, public speaking engagements, events-can interpret the work of your organization and facilitate dialogue. Controlled media is a resource for your staff-they can use it to provide detail and scope as they interact with others.