DATABASE FUNDAMENTALS
TYPES OF DATA
Question
[CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
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Qualitative data
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Quantitative data
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Either A or B
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None of the above
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Detailed explanation-1: -Qualitative data collection is exploratory; it involves in-depth analysis and research. Its collection methods mainly focus on gaining insights, reasoning, and motivations; hence, they go deeper in research.
Detailed explanation-2: -Simply put, quantitative data gets you the numbers to prove the broad general points of your research. Qualitative data brings you the details and the depth to understand their full implications. To get the best results from these methods in your surveys, it’s important that you understand the differences between them.
Detailed explanation-3: -Qualitative research is a process of naturalistic inquiry that seeks an in-depth understanding of social phenomena within their natural setting. It focuses on the “why” rather than the “what” of social phenomena and relies on the direct experiences of human beings as meaning-making agents in their every day lives.
Detailed explanation-4: -Qualitative research focuses on the nuances between individuals, and aims to gain in-depth information about a specific topic from the perspective of the individual. This is generally achieved through interviews or focus groups. These allow participants to speak dynamically and extensively about a given topic.