TECHNOLOGYS ETHICAL LEGAL PRIVACY ISSUES
PROTECTING CONSUMER PRIVACY ONLINE
Question
[CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
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Eva hires a well-known pop singer to support the use of her new fashion label. Which technique of advertising does Eva use here?
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vague claim
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bandwagon advertising
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endorsement
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incentives
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facts and statistics
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Explanation:
Detailed explanation-1: -E) endorsement. Eva who hires a well-known pop singer to support the use of her new fashion label is using endorsement as a technique of advertising. Correct answer: E This technique of advertising uses famous personalities or celebrities in an advertesment to influence the customers.
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