USA HISTORY

WESTWARD EXPANSION INDUSTRIALIZATION URBANIZATION 1870 1900

SECOND INDUSTRIAL REVOLUTION

Question [CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
Purchase of all competing companies in same industry
A
Vertical Integration
B
Diagonal Integration
C
Horizontal Integration
D
Racial Integration
Explanation: 

Detailed explanation-1: -Horizontal integration is the strategy of acquiring other companies that reside along a similar area of the supply chain. For example, a manufacturer may acquiring a competing manufacturing firm to better enhance its process, labor force, and equipment.

Detailed explanation-2: -Rather than rely on their own efforts, some firms try to expand their presence in an industry by acquiring or merging with one of their rivals. This strategic move is known as horizontal integration. An acquisition takes place when one company purchases another company.

Detailed explanation-3: -Facebook and Instagram. One of the most definitive examples of horizontal integration was the acquisition of Instagram by Facebook (now Meta) in 2012 for a reported $1 billion. 1 Both companies operated in the same industry (social media) and shared similar production stages in their photo-sharing services.

Detailed explanation-4: -Horizontal integration is when a company expands its business operations by acquiring or merging with other companies at the same production stage. This occurs when a company expands its product offerings or services by working with other companies to produce similar products or services.

Detailed explanation-5: -An example of a horizontal acquisition would be a candy company that purchasing another candy company with different products but a similar production schedule.

There is 1 question to complete.