ENTREPRENEURIAL MARKETING
MARKETING MIX
Question
[CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
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Mass customization
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Market targeting
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Market segmentation
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Differentiation
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Detailed explanation-1: -Market segmentation involves dividing a market into smaller groups of buyers with distinct needs, characteristics, or behaviors that might require separate marketing strategies or mixes.
Detailed explanation-2: -Demographic segmentation divides the market into segments based on age, generations, life-cycle stage, gender, income, occupation, education, religion, ethnicity.
Detailed explanation-3: -Market segmentation is the process of dividing a market of potential customers into groups, or segments, based on different characteristics.
Detailed explanation-4: -Niche Entrepreneurial Marketing. An entrepreneurial marketing strategy designed primarily to divide the market into small segments with distinct needs, characteristics or behavior.