ENTREPRENEURSHIP

ENTREPRENEURIAL MARKETING

MARKETING MIX

Question [CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
-sales are going down-product has not been generating profit-product needs to be pulled out from the marketThis stage is called ____ in the Product Life Cycle.
A
Decline
B
Growth
C
Saturation
D
Introduction
Explanation: 

Detailed explanation-1: -Phase 1 – A new retailer with a relatively low reputation offers its items and services at a low price to attract customers and build a client base. Phase 2 – As the company gains traction, they upgrade their facilities and gradually start increasing their prices.

Detailed explanation-2: -The wheel of retailing suggests that retailing is constantly evolving as new entrants disrupt the market and established retailers try to differentiate themselves. The retail life-cycle concept suggests that retailers go through predictable stages as they grow and mature.

There is 1 question to complete.