ENTREPRENEURIAL MARKETING
MARKETING MIX
Question
[CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
|
A business plans to reduce shoplifting by 10% this year by installing electronic security cameras at key locations. Installing the cameras would be classified as a(n)
|
strategy.
|
|
goal.
|
|
tactic.
|
|
objective.
|
Explanation:
Detailed explanation-1: -Companies come up with a place strategy by determining where their target market shops. For example, a cookbook publisher can place their products in a bookstore to reach customers who are looking for books, but also in a kitchenware store to reach customers interested in cooking.
Detailed explanation-2: -A marketing strategy is a business’s overall plan for reaching prospective customers. Usually, a marketing strategy describes a value proposition and key messages, and it has information about who the target market is-where they shop and what drives them to make a purchase.
There is 1 question to complete.