ENTREPRENEURIAL MARKETING
MARKETING MIX
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Question
[CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
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Aesthetics means ____
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the price of a product.
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how the product looks.
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how the works and what it does.
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how easy it will beto make a profit.
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Explanation:
Detailed explanation-1: -Aesthetics is a core design principle that defines a design’s pleasing qualities. In visual terms, aesthetics includes factors such as balance, color, movement, pattern, scale, shape and visual weight.
Detailed explanation-2: -Aesthetics helps us understand the product and its content-how it is to be used, how it’s made, where it comes from, and where it goes.
Detailed explanation-3: -One of the most effective ways of differentiating is using aesthetics. Visual aesthetics of products creates value for consumers. Visual aesthetics create significant value for product and makes it more special. Also, level of price sensitivity of consumer decreases when the product is more unique and prestigious.
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