ENTREPRENEURIAL MARKETING
MARKETING MIX
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Question
[CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
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An electronic retailer, either by e-commerce or mobile commerce
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A retailer
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An e-tailer
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A high-street retailer
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An m-commerce retailer
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Explanation:
Detailed explanation-1: -In e-retail, a business or individual sells retail products and services through online stores. An e-retail company can be a purely digital presence, meaning there is no physical store for a customer to enter. However, an e-retail business can also be a brick-and-mortar shop with an online presence.
Detailed explanation-2: -E-tail, being electronic retail, tends to primarily focus on the business-to-consumer (B2C) segment. Ecommerce, on the other hand, encompasses B2C as well as business to business (B2B), consumer to consumer (C2C), direct to consumer (D2C), and consumer to business (C2B) markets.
There is 1 question to complete.