ENTREPRENEURIAL MARKETING
MARKETING MIX
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Question
[CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
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Barnes and Noble began airing 30-second television commercials. This is an example of which marketing mix element?
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product
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price
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place
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promotion
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Explanation:
Detailed explanation-1: -Examples include print ads, radio, television, billboard, direct mail, brochures and catalogs, signs, in-store displays, posters, mobile apps, motion pictures, web pages, banner ads, emails.
Detailed explanation-2: -The four main elements of the promotional mix include the promotion mix budget, the promotion mix tools (including advertising, personal selling, sales promotions, direct marketing, and public relations), and the promotion mix strategies.
Detailed explanation-3: -The four Ps of marketing is a marketing concept that summarizes the four key factors of any marketing strategy. The four Ps are: product, price, place, and promotion.
There is 1 question to complete.