ENTREPRENEURSHIP

ENTREPRENEURIAL MARKETING

MARKETING MIX

Question [CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
Building beneficial features into products in response to customer needs and wants refers to
A
Demographics
B
Psychographics
C
Geograhics
D
Product benefits
Explanation: 

Detailed explanation-1: -Product benefits are any positive impact that a good or service has on the experience of a consumer interacting with it. Customers may note immediate benefits or long-term benefits, which they might experience at increasing levels the longer they use your product or service.

Detailed explanation-2: -It helps you produce better products and services Consumer research helps you to better understand the reasons and motives for customer actions. So, when you’re regularly running consumer surveys to get this feedback, it makes it easier to create products that better meet the needs and requirements of your audience.

Detailed explanation-3: -Benefits are the reasons customers buy the product or service. For example, the benefits of some ovens to buyers include safety, ease of use, affordability, or-in the case of many ovens that feature stainless steel casings-prestige.

There is 1 question to complete.