ENTREPRENEURIAL MARKETING
MARKETING MIX
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Question
[CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
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Is advertising a long-term or a short-term option?
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Long-Term
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Short-Term
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Either A or B
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None of the above
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Explanation:
Detailed explanation-1: -Marketing Planning is concerned with the determination of marketing objectives. These objectives may be long-term and short-term nature-long range and short range.
Detailed explanation-2: -Long-term marketing plans are usually strategic (what you want to do), while short-term plans are tactical (how you want to do it), explains Brenits Creative. Long-term strategies usually focus on research, while short-term tactics focus on execution.
There is 1 question to complete.