ENTREPRENEURIAL MARKETING
MARKETING MIX
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Question
[CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
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Mass marketing involves identifying market segments, selecting one or more of them, and developing products and marketing programs tailored to each.
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True
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False
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Either A or B
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None of the above
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Explanation:
Detailed explanation-1: -7) Mass marketing involves identifying market segments, selecting one or more of them, and developing products and marketing programs tailored to each.
Detailed explanation-2: -What Is Market Segmentation? Market segmentation is a marketing strategy in which select groups of consumers are identified so that certain products or product lines can be presented to them in a way that appeals to their interests.
There is 1 question to complete.