ENTREPRENEURIAL MARKETING
MARKETING MIX
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Question
[CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
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‘People’ of the extended marketing mix is focused on
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The wealth of the customers
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Training of the manufacturing staff
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Employee salaries
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The employee-customer relationship
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Explanation:
Detailed explanation-1: -People, in the marketing mix, refers to anyone directly or indirectly involved in the business side of the enterprise. That means anyone involved in selling a product or service, designing it, marketing, managing teams, representing customers, recruiting and training.
Detailed explanation-2: -Employees are perceived as a trusted source of information about your company and your products. Consumers value a company that is beloved by its workers.
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