ENTREPRENEURIAL MARKETING
MARKETING MIX
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Question
[CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
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Staff aptitude tests may contibute to finding better employees for your business. This is ____
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Physical Evidence
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Promotion
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People
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Processes
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Explanation:
Detailed explanation-1: -The four Ps of marketing are Product, Price, Place and Promotion. Patience does not come under 4 Ps of marketing.
Detailed explanation-2: -Sometimes, the marketing mix can extend beyond the classic four Ps of product, price, placement, and promotion established by professor E. Jerome McCarthy in 1960. These additional categories include people, physical evidence, and process. In this way, people represent the employees who interact with customers.
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