ENTREPRENEURIAL MARKETING
MARKETING MIX
Question
[CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
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This strategy is used when a new product is launched at a high price when people must have it.
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Promotional Pricing
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Premium Pricing
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Demand-orientated Pricing
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Destroyer Pricing
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Market Skimming Pricing
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Explanation:
Detailed explanation-1: -Skim pricing, also known as price skimming, is a pricing strategy that sets new product prices high and subsequently lowers them as competitors enter the market.
Detailed explanation-2: -Penetration pricing is a marketing strategy used by businesses to attract customers to a new product or service by offering a lower price during its initial offering. The lower price helps a new product or service penetrate the market and attract customers away from competitors.
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