ENTREPRENEURSHIP

ENTREPRENEURIAL MARKETING

MARKETING MIX

Question [CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
What is NOT an example of ‘Place’ in the context of the Marketing Mix?
A
Quality of the product
B
Channels to the consumer
C
Geographic location
D
Online
Explanation: 

Detailed explanation-1: -The four Ps of marketing are Product, Price, Place and Promotion. Patience does not come under 4 Ps of marketing.

Detailed explanation-2: -Place in the marketing mix encompasses the entire process of taking a product from the manufacturer and making it accessible to the consumer, which can include all intermediaries and distributors. This can include both in-person and online places, such as storefronts and websites.

Detailed explanation-3: -Place refers to where consumers buy your product, or where they discover it. Today’s consumers may learn about products and buy them online, through a smartphone app, at retail locations, or through a sales professional.

There is 1 question to complete.