ENTREPRENEURIAL MARKETING
MARKETING MIX
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Question
[CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
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Which is NOT one of the original 4P’s in the marketing mix?
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product
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placement
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people
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price
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Explanation:
Detailed explanation-1: -The four Ps of marketing are Product, Price, Place and Promotion. Patience does not come under 4 Ps of marketing.
Detailed explanation-2: -Price: The Most Important P in the Marketing Mix.
Detailed explanation-3: -The four Ps classification for developing an effective marketing strategy was first introduced in 1960 by marketing professor and author E. Jerome McCarthy.
Detailed explanation-4: -Telemarketing is NOT a part of marketing communication mix.
There is 1 question to complete.