ENTREPRENEURSHIP

Detailed explanation-1: -John Kotter in Barriers to Change: The Real Reason Behind the Kodak Downfall: The organization overflowed with complacency. I saw it, maybe in the late 1980s. Kodak was failing to keep up even before the digital revolution when Fuji started doing a better job with the old technology, the roll-film business.

Detailed explanation-2: -Decline stage Consequently, your advertising is targeted mostly at proven loyal customers with prices being reduced for them. In such a stage, it is advisable to redesign and redevelop SaaS to create demand again. A fine example of a project in its decline stage is Kodak.

Detailed explanation-3: -After the idea was generated and tested as a good product (the product development stage), Kodak launched the product on the market, this is the introduction stage. After that, people discovered for the first time this type of product, and they start liking it and buying it, this is the growth stage.