ENTREPRENEURIAL MARKETING
MARKETING MIX
Question
[CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
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Product
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Price
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Place
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Promotion
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Detailed explanation-1: -The four Ps of marketing are: Product: What you sell. Could be a physical good, services, consulting, etc. Price: How much do you charge and how does that impact how your customers view your brand? Place: Where do you promote your product or service?
Detailed explanation-2: -Starbucks Corporation (Starbucks Coffee Company) has a marketing mix (4Ps) that supports the firm’s industry position as the leading coffeehouse chain in the world. The marketing mix identifies the main components of the coffee company’s marketing plan, namely, product, place, promotion, and price (the four Ps).
Detailed explanation-3: -Key Takeaways. The four Ps are the four essential factors involved in marketing a product or service to the public. The four Ps are product, price, place, and promotion.