ENTREPRENEURIAL MARKETING
MARKETING MIX
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Question
[CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
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Which of the following best describes product?
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The development of new methods of delivering the good or service to the customer
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Ensuring that the retail price of the good or service is in line with competitor prices
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Targeting customers with a product that has the right blend of functional and visual benefits, without being too expensive to produce
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The development of new markets using improvements in technology
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Explanation:
Detailed explanation-1: -Market segmentation is a process companies use to break their potential customers into different sections. This allows the company to allocate the appropriate resource to each individual segment which allows for more accurate targeting across a variety of marketing campaigns.
Detailed explanation-2: -Direct marketing: This method aims to sell products or services directly to consumers rather than going through retailer.
There is 1 question to complete.