ENTREPRENEURIAL MARKETING
MARKETING MIX
|
Question
[CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
|
Which two of the following statements is true in relation to the marketing mix?Select two answers:
|
|
Place is consistently seen as the most important element
|
|
|
The mix is likely to change over time
|
|
|
Promotion is always used to reinforce quality
|
|
|
The mix needs to be co-ordinated in order to be successful
|
|
|
Price is unimportant when operating in a competitive market
|
Explanation:
Detailed explanation-1: -Product, price and place are all elements of Marketing mix.
Detailed explanation-2: -Products are broadly classified into two categories – consumer products and industrial products. Consumer products are products that the ultimate consumer purchases himself for direct use. The consumer purchases these consumer products to satisfy his personal needs and desires.
There is 1 question to complete.