ENTREPRENEURIAL MARKETING
MARKETING MIX
|
Question
[CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
|
You still require tangible parts of many services to deliver the service you provide. These things are demonstrated by
|
|
Processes
|
|
|
Performance Appraisal
|
|
|
Product
|
|
|
Physical Evidence
|
Explanation:
Detailed explanation-1: -Physical evidence. This refers to all existing and potential features customers see when engaging with your business. Physical evidence: is the tangible proof that establishes credibility. includes the look and feel of your business branding.
Detailed explanation-2: -These are the cognitive responses of the physical evidence of service. Lighting, music, décor, air temperature and freshness make up the ambience of the servicescape which is aided by sparkling surroundings and equipment.
There is 1 question to complete.