ENTREPRENEURIAL MARKETING
PRICING STRATEGIES
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Question
[CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
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A competitive pricing strategy is good when the price objectives are status quo oriented.
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True
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False
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Either A or B
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None of the above
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Explanation:
Detailed explanation-1: -Increased revenue and market share A competitor-based pricing strategy, especially price matching or loss leader pricing, can help businesses claim market share from competitors. Savvy customers always conduct price comparisons-in-store or online-to get the best possible deal.
Detailed explanation-2: -What Is Competitive Pricing Strategy? Competitive pricing is the process of strategically selecting price points for your goods or services based on competitor pricing in your market or niche, rather than basing prices solely on business costs or target profit margins.
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