ENTREPRENEURIAL MARKETING
PRICING STRATEGIES
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Question
[CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
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In public transportation and road networks, peak pricing is used to encourage more efficient use of resources or time-shifting to cheaper or free off-peak travel.
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TRUE
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FALSE
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Either A or B
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None of the above
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Explanation:
Detailed explanation-1: -An example is electricity consumption. If consumers are charged higher prices during peak hours, they are able to shift some electricity demand to night, the off-peak hours. Dishwashers, laundry, and bathing can be shifted to off-peak hours, saving the consumer money and saving society resources.
Detailed explanation-2: -Dynamic pricing, also called real-time pricing, is an approach to setting the cost for a product or service that is highly flexible. The goal of dynamic pricing is to allow a company that sells goods or services over the Internet to adjust prices on the fly in response to market demands.
There is 1 question to complete.