ENTREPRENEURSHIP

ENTREPRENEURIAL MARKETING

PRICING STRATEGIES

Question [CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
Many brands strive to be “affordable luxuries” or products or services characterized by high levels of perceived quality, taste and status with a price just high enough not to be out of consumer’s reach.
A
Product Leadership
B
Quality Leadership
C
Product-Quality Leadership
D
Quality-Product Leadership
Explanation: 

Detailed explanation-1: -Value-based pricing is a strategy of setting prices primarily based on a consumer’s perceived value of a product or service.

Detailed explanation-2: -What are the 4 major pricing strategies? Value-based, competition-based, cost-plus, and dynamic pricing are all models that are used frequently, depending on the industry and business model in question.

There is 1 question to complete.