ENTREPRENEURIAL MARKETING
PRICING STRATEGIES
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Question
[CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
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the company
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the competition
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the marketing environment
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the consumer
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Detailed explanation-1: -Three important factors are whether the buyers perceive the product offers value, how many buyers there are, and how sensitive they are to changes in price. In addition to gathering data on the size of markets, companies must try to determine how price sensitive customers are.
Detailed explanation-2: -Costs and Expenses. Supply and Demand. Consumer Perceptions. Competition.
Detailed explanation-3: -Organisational Factors: Pricing decisions occur on two levels in the organization. Marketing Mix: Marketing experts view price as only one of the many important elements of the marketing mix. Product Differentiation: Cost of the Product: Objectives of the Firm: Demand: Competition: Suppliers: More items •04-Mar-2023