ENTREPRENEURIAL MARKETING
PRICING STRATEGIES
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Question
[CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
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Total Customer benefits is the summation of:(choose 4)
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product value
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services value
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image value
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personnel value
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market value
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Explanation:
Detailed explanation-1: -Personnel Benefit: is the perceived value offered by the personnel in the system, involved in the buying and use process. The sales personnel who assist the customer in making the right choice depending on their requirements would be an example of the same.
Detailed explanation-2: -Functional value. Social Value. Monetary Value. Psychological Value.
There is 1 question to complete.