ENTREPRENEURIAL OPERATIONS
SUPPLY CHAIN MANAGEMENT
Question
[CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
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indirect channel
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direct channel
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supply chain mangement
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intellectual property
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Detailed explanation-1: -A distribution channel is the network of businesses or intermediaries through which a good or service passes until it reaches the end consumer. Distribution channels can contain many levels or intermediaries, such as wholesalers or retailers, as products move from manufacturer to consumer.
Detailed explanation-2: -Wholesalers act as the intermediaries between manufacturers and retailers. Distributors act as the intermediaries between manufacturers and end-users. Retailers buy products from manufacturers or other intermediaries and sell them to the end consumer.
Detailed explanation-3: -Intermediaries are used in indirect channels to distribute, sell and promote goods and services. Intermediaries may more commonly be referred to as middlemen. Examples of intermediaries include the following: Wholesalers are intermediaries between manufacturers and retailers.
Detailed explanation-4: -Retailers purchase products from other channel intermediaries, such as wholesalers and distributors, to sell directly to consumers. Retailers can be small or large for-profit companies.