ENTREPRENEURSHIP

ENTREPRENEURIAL OPPORTUNITIES

FEASIBILITY ANALYSIS

Question [CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
Which of the following issues should be considered in industry/target market feasibility analysis?
A
Gaps in the marketplace
B
Financial performance of similar businesses
C
Resource sufficiency
D
Industry attractiveness
Explanation: 

Detailed explanation-1: -The feasibility analysis of a target market shows the industry attractiveness of the firm.

Detailed explanation-2: -Organizational feasibility analysis is concerned with two main issues: management expertise/prowess and resource sufficiency.

Detailed explanation-3: -Industry attractiveness represents the profit potential of the industry for a business to enter and compete in that industry. The higher the profit potential, the more attractive is the industry. An industry’s profitability is affected by the current level of competition and future changes in the competitive landscape.

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