ENTREPRENEURSHIP

ENTREPRENEURIAL OPPORTUNITIES

IDENTIFYING AND EVALUATING BUSINESS OPPORTUNITIES

Question [CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
Where in a marketing plan would a business owner place the plans to communicate with its customers?
A
Marketing strategies and programs
B
Marketing Objectives
C
Situation analysis
D
Executive summary
Explanation: 

Detailed explanation-1: -Promotion. In the marketing mix, the term “promotion” refers to the communications that occur between the company and the customer.

Detailed explanation-2: -A marketing strategy contains the company’s value proposition, key brand messaging, data on target customer demographics, and other high-level elements. A thorough marketing strategy covers the four Ps of marketing: product, price, place, and promotion.

Detailed explanation-3: -The marketing strategy portion of your business plan presents the approach you plan to take to provide products or services to your customers.

There is 1 question to complete.