ENTREPRENEURSHIP

ENTREPRENEURIAL OPPORTUNITIES

MARKET RESEARCH

Question [CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
Alexa’s Boutique decided to change their logo so that it would stand out and appeal more to their target market. Which function of marketing is this?
A
Product
B
Financing
C
Pricing
D
Selling
Explanation: 

Detailed explanation-1: -The primary purpose of conducting market research is to understand or examine the market associated with a particular product or service to decide how the audience will react to a product or service.

Detailed explanation-2: -The first step in the marketing research process is defining the problem or the question your research is trying to answer, followed by developing a research plan to answer that question, collecting and analyzing the data, and then producing a report.

There is 1 question to complete.